DESIGN

Design is a primordial factor in market success for a vehicle. Though the technical aspects of design work are much more complex to describe, design personnel obviously require imagination, creativity and an acute sense of aesthetics.
The Design Department is directly responsible for everything motorists see, feel and hear in their vehicles: for everything the customer perceives, for everything that generates an aesthetic response and practical satisfaction.

Design involvement starts with the initial drafting of specifications and continues right through to production release. The department has a network of five international design centres, staffed by multicultural profiles (27 nationalities). Skills span everything from traditional craftsmanship (physical modelling, upholstery, paintwork) to advanced technologies (digital modelling and visualization, interactive design), and are driven by a real enthusiasm for the automobile.

TASKS AND QUALITIES
UI DESIGNER

Tasks:

  • Design and develop software interfaces by defining and applying a graphic chart.
  • Illustrate your ideas statically and dynamically.
  • Present graphic research.

Qualities:

Good interpersonal skills
Adaptability
Curiosity
UX DESIGNER

Tasks:

  • In charge of user experience for vehicles of the Groupe Renault line in order to insert storytelling in the user experience to inspire excitement in the user.
  • Take into account user needs and expectations and make the interface accessible, easy to handle, credible, and confidence-inspiring.
  • Ensure integration of the car into the customer’s digital life.

Qualities:

Curiosity
Good interpersonal skills
Ability to question oneself
3D MOTION DESIGN

Tasks:

  • Take charge on a daily basis of the challenges of the Design department in designing innovative interactive content for vehicles.
  • Ensure graphic excellence in multimedia system interface models for vehicles.
  • Design a scalable software architecture to give shape to Designer wishes.
 

THEY TALK ABOUT THEIR JOB

Paula
Design project manager

A design project manager talks about what her job involves. Paula's the interface between the design process and all the other people working on the project, harnessing skill and passion to the purpose of producing attractive, appealing vehicles. Her job covers design in both its aesthetic and engineering aspects, accommodating manufacturing constraints as well as stylistic intent.

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